THEBONUSBUYSLOTS

An expensive top tier changes how the cheaper ones feel. When a menu lists a 1,000x option beside a 100x and a 250x, the middle price reads as moderate even though it is two and a half times the base entry, an effect borrowed from retail pricing where a premium item exists partly to make the next one down look reasonable. Shoppers in bonus buy slots with multiple buy options are subject to the same anchoring, and the safest counter is to decide a maximum price before opening the menu.